Twitter’s acquisition of Yes, Inc. brings them a new VP of Product

Looks like Twitter is finally getting new VP of Product, Keith Coleman who is on-boarding as part of Twitter’s purchase of seven-person mobile app startup Yes, Inc., where he served as CEO.

Yes! Keith and team are joining Twitter to help lead and strengthen our service! https://t.co/5aFouFxTsh

— 🚶🏽jack (@jack) December 1, 2016

The ex-Googler will be joining micro-blogging site along with his Yes, Inc.’s other half-dozen employees. As far as Yes goes, the startup will be shutting down its own offerings in the coming weeks, in anticipation of the transition.

Though Coleman doesn’t look like a big Twitter user with merely 143 tweets till date, hopefully, he can turn around company’s fortunes with his services.

At a time when Twitter is struggling to expand its user base, Coleman’s experience with Yes’ two social networking apps, Frenzy and Wyd could prove crucial for the platform.

In a blog post, the Yes team says it's "excited to bring our efforts to connecting the world at a huge scale."