BENGALURU, INDIA: OnePlus, a fast growing global technology start-up, and RangDe.org, India’s first Internet-based peer-to-peer micro-lending organization have announced the Power of One initiative to empower women entrepreneurs on the occasion of the Joy of Giving Week.
The campaign leverages power of crowd funding to raise affordable micro-loans for women from low-income, rural families to start or scale up their livelihood activities.
Besides millions of fans, OnePlus will give away OnePlus 2 invites to individuals making a social investment through the campaign.
Vikas Agarwal, General Manager, India, OnePlus, said, “OnePlus has always been a brand that is inspired and driven by its community. It is the power of our community and their support that has helped us reach where we are today in a short span of 9 months. The initiative is an innovative attempt to spread awareness and support women entrepreneurs as they strive to make a difference to their own and their families’ lives.”