Nokia 'Asha' phones might soon make a comeback

HMD Global is apparently planning to bring back Nokia Asha brand of phones. The Finnish company has filed for a trademark for the Asha brand through the EU Intellectual Property Office (EUIPO). First spotted by LoveNokia, the trademark was originally published on EUIPO in November 2011 and has now been transferred to Nokia’s parent company, HMD Global on January 10, 2018.

The trademark information reveals that the brand label can be used for “Computer software platform used in mobile telephones and smartphones; mobile phones and smartphones,” and “wireless communication services namely for computer software used in mobile telephones and smartphones."

To recall, the first Nokia Asha phone was launched in 2011, while the last device in the series saw the light of the day in 2013. Some of the Nokia Asha devices were feature phones with a T9 or a QWERTY keypad, and some offered a touch-enabled display.

However, it has to be considered that neither the trademark information nor HMD Global has confirmed any details regarding the Nokia Asha phone brand label. Considering that every smartphone manufacturer is launching a budget smartphone for the consumer nowadays, Nokia also does not want to be left behind.