Myntra partners LogiNext for enhanced real-time tracking and alerts

Myntra has partnered with LogiNext Solutions, a startup in the domain of big data analytics and IoT, for enhanced real-time tracking, visibility and alerts.

With this association, Myntra hopes to improve customer experience and make its captive logistics arm, Myntra Logistics, more efficient.

For enhanced real-time tracking, visibility and alerts, Myntra will use LogiNext product HaulTM, to track their large inter-city shipments more precisely and share real-time movement alerts with end users.

Advanced Geo-Coding capabilities of LogiNext MileTM is helping Myntra to improve efficiency by accurately identifying, locating and tagging the customers’ address and storing the information for future deliveries. MileTM also helps to effectively manage the load dissemination on the available delivery boy/resources, performance mapping, incentivizing their delivery channels.

Rajul Jain, SVP-Supply Chain, Myntra , said, “LogiNext Solutions expertise in the field of big data analytics and real-time tracking has significantly helped us to track the shipment, optimize routes and provide our valued customers with the precise ETA/ETD.”

Mynta has also recently integrated LogiNext’s MileTM to manage their Intra-City last mile deliveries as well.