Motorola to set up 1000 Moto hubs across India to boost offline presence

Lenovo-owned Motorola, the smartphone maker is setting up around 1000 Moto hubs across 100 Indian cities to strengthen its offline presence. Motorola Mobility India MD Sudhin Mathur said, "The hubs could push revenue from offline channels to 50 percent of the total sales over a period of time."

The company opened nearly 25 Moto hubs in Kolkata targeting a third of its sales from its organized outlets and further strengthening its offline retail presence across the country.

Mathur said, "Ideally, I think revenue from offline and e-commerce should be equal. We are not going to any fixed target (to reach 1,000 ‘Moto Hubs’) but it can be as soon as in the next six months."

He added, "With Moto Hubs, we are giving smartphone lovers a fresh retail experience where they can interact and engage with the brand prior to the purchase."

The Moto Hubs allow users to experience and purchase the Motorola products including the newly launched Motorola Z2 Force and Motorola X4.

The Moto Hubs offer accessories including on-ear and in-ear headphones, Moto shells and phone covers.