BookMyShow will now send ticket confirmation on WhatsApp

MUMBAI, INDIA: Users who book tickets on BookMyShow will soon be receiving a message on WhatsApp along with the confirmation text or an M-ticket (mobile ticket) QR Code, and email.

The ticketing platform has participated in the WhatsApp business pilot and has made WhatsApp a default ticket confirmation channel for all its users. The feature will be rolled out soon.

Ravdeep Chawla, Head of Product, BookMyShow said, “WhatsApp has definitely become a preferred mode of communication for millions of people in our country and we could identify tremendous value in making it a default ticket confirmation channel. We have already started rolling out this feature and over the course of next few weeks, we aim to scale it to cover our entire user base.”

BookMyShow had recently introduced ‘Plan-it’, the in-app messaging feature for friends and families to interact with each other in real time, suggesting movies, show times, venue options and eventually complete the movie tickets booking from within the chat window.