Apple TV launched in India at Rs 8,295

Though a year after the international launch, Apple Inc has silently launched its newest Apple TV in India.

Apple TV allows consumers to wirelessly stream media content from their iTunes account to their television.

An Apple spokesperson said: "Yes, we have launched the product and the same will be out in retail stores over the next week."

The move comes less than two months after Apple launched its iTunes store in India, selling high-definition movies at prices starting from Rs. 490.

 ThinkDigit carried the news on Tuesday that the new Apple TV had appeared in Apple's Indian online store. An Apple India representative speaking with that publication stated that Apple is currently looking to partner with Indian content providers in order to bring content streaming services to its diminutive set-top box, bringing Indian customers access to services similar to Netflix and Hulu Plus.