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Out of nowhere, Apple on Tuesday launched AirPods Max. It has been waiting for long, to venture into the over-ear headphones. The resolution, perhaps affirmed after it acquired Beats for more than $3 billion. The AirPods Max will come to India on December 15 and cost Rs 59,900, which is more expensive than the latest iPad Air. Further, the company is set to launch Apple Fitness+: The future of fitness on December 14.
About AirPods Max
The surprise launch of AirPods Max is enough to shake up the premium headphone segment. It directly competes with players like Bose and Sony in the over the budget noise cancellation headphones market. According to Apple, AirPods Max features incredible high-fidelity audio, Adaptive EQ, Active Noise Cancellation, and spatial audio.
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The AirPods Max will be available from December 15. It costs INR 59,900. There’s only one model that one can choose from – but you can purchase the AirPods Max in five different colours. They are Space Gray, Silver, Green, Sky Blue, and Pink. Unlike previous AirPods Pro, the AirPods Max aren’t really pods at all. They are over-ear headphones, meaning they cover your entire ear. The new retro-style headphones have aluminium ear cups and memory foam ear cushions that can be removed and attached via magnets. The headband is made of stainless steel, while the top band is a flexible mesh.
Apple promises up to 20 hours of battery life on a single charge with both ANC and Spatial Audio enabled. The headphones come with a Lightning to USB-C cable in the box, but Apple doesn’t include a charger.
About Apple Fitness+
Apple Fitness+ brings studio-style workouts to iPhone, iPad, and Apple TV. The Fitness+ will intelligently incorporate workout metrics from Apple Watch for a first-of-its-kind personalized and immersive experience users can complete wherever and whenever is convenient for them.
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Apple Fitness+ will launch with 10 of the most popular workout types. These include High Intensity Interval Training (HIIT), Strength, Yoga, Dance, Core, Cycling, Treadmill (for running and walking), Rowing, and Mindful Cooldown. A team of trainers will lead all the workouts.
Fitness+ will be available as a subscription service for $9.99 (US) per month or $79.99 (US) per year. Further, you get three months of Apple Fitness+, if you purchase Apple Watch Series 3 or later; and one month of Fitness+ for existing Apple Watch users. Also, Apple Fitness+ comes in the Apple One Premier plan, which gives customers access to Apple Music, Apple TV+, Apple Arcade, Apple News+, and 2TB of iCloud storage for $29.95 per month. You can also share it among up to six family members.